Happy: Revolutionizing team coaching with behavioral science and AI

Happy: Revolutionizing team coaching with behavioral science and AI

Happy: Revolutionizing team coaching with behavioral science and AI

Happy is an innovative SaaS solution designed to empower leaders, HR managers, and employees with AI-enhanced coaching to unlock team potential. Built on a unique methodology, it merges behavioral science with AI to transform workplace dynamics, reimagining the DISC model for a deeper understanding of individual and team behaviors.

Happy is an innovative SaaS solution designed to empower leaders, HR managers, and employees with AI-enhanced coaching to unlock team potential. Built on a unique methodology, it merges behavioral science with AI to transform workplace dynamics, reimagining the DISC model for a deeper understanding of individual and team behaviors.

Happy is an innovative SaaS solution designed to empower leaders, HR managers, and employees with AI-enhanced coaching to unlock team potential. Built on a unique methodology, it merges behavioral science with AI to transform workplace dynamics, reimagining the DISC model for a deeper understanding of individual and team behaviors.

  • 2023-2024

  • Product design

  • Motion design

  • Marketing support

2023-2024

2023-2024

Product design

Product design

Motion design

Motion design

Marketing support

Marketing support

Creating an app foundation

Creating an app foundation

Happy's information architecture was built from scratch, designed for seamless navigation, scalability, and usability. Content was strategically organized to ensure clarity, with personalized dashboards and AI-driven insights.

Happy's information architecture was built from scratch, designed for seamless navigation, scalability, and usability. Content was strategically organized to ensure clarity, with personalized dashboards and AI-driven insights.

Conceptualisation

Conceptualisation

During Happy's conceptualization, three design approaches were explored, each balancing usability, scalability, and AI integration. After thorough evaluation, the most grounded and user-centric option was selected.

During Happy's conceptualization, three design approaches were explored, each balancing usability, scalability, and AI integration. After thorough evaluation, the most grounded and user-centric option was selected.

After building the MVP, usability testing was conducted, leading to key insights and
areas for improvement

After building the MVP, usability testing was conducted, leading to key insights and areas for improvement

After building the MVP, usability testing was conducted, leading to key insights and
areas for improvement

Assumption 01

Assumption 01

It was observed that users avoid reading large blocks of information, even when valuable. To enhance engagement, visual hierarchy needs improvement.

Assumption 02

Assumption 02

To evaluate a user's DISC profile, the questionnaire must be completed, consisting of 36 questions. Since this is a lot, it has been designed to be quick and engaging.

Example

Example

It was decided to restructure all text information into more engaging, scannable formats. Here is the example of one of the sections.

Before the redesign

Before the redesign

After the redesign

After the redesign

Assumption 01

Assumption 01

It was observed that users avoid reading large blocks of information, even when valuable. To enhance engagement, visual hierarchy needs improvement.

Assumption 02

Assumption 02

To evaluate a user's DISC profile, the questionnaire must be completed, consisting of 36 questions. Since this is a lot, it has been designed to be quick and engaging.

Example

Example

It was decided to restructure all text information into more engaging, scannable formats. Here is the example of one of the sections.

Before the redesign

Before the redesign

After the redesign

After the redesign

Integrations design

Integrations design

Happy is designed for people at work, so it needs to be where they communicate most - directly within platforms like Slack and MS Teams for quick and seamless access.

Happy is designed for people at work, so it needs to be where they communicate most - directly within platforms like Slack and MS Teams for quick and seamless access.

Slack

Slack

Slack

Our goal was to bring key aspects of Happy directly into Slack, allowing users to access essential features without leaving their communication tool. If they need more functionality, they can easily transition to the web app for a deeper experience.

Our goal was to bring key aspects of Happy directly into Slack, allowing users to access essential features without leaving their communication tool. If they need more functionality, they can easily transition to the web app for a deeper experience.

To achieve this, everything was initially built using Slack’s Web Builder, ensuring everything will look exactly the same. Once the design and functionality were finalized, the code was handed off to developers for full implementation and optimization.

To achieve this, everything was initially built using Slack’s Web Builder, ensuring everything will look exactly the same. Once the design and functionality were finalized, the code was handed off to developers for full implementation and optimization.

MS Teams

MS Teams

MS Teams

The same process was followed for the MS Teams integration, but it proved more complex due to the limitations and complexity of Microsoft's builder, which is less user-friendly than Slack’s.

The same process was followed for the MS Teams integration, but it proved more complex due to the limitations and complexity of Microsoft's builder, which is less user-friendly than Slack’s.

To ensure consistency with Microsoft's design system, we utilized their official Figma design files, aligning our interface with their native experience.

To ensure consistency with Microsoft's design system, we utilized their official Figma design files, aligning our interface with their native experience.

Takeways

Takeways

Takeways

Expanding Happy to other platforms was a significant move, proving its value as most user interactions naturally occurred within Slack and MS Teams.

Expanding Happy to other platforms was a significant move, proving its value as most user interactions naturally occurred within Slack and MS Teams.

Integrating with these tools made the experience smoother and more natural. Extending a product to widely used services can be a game-changer, increasing engagement and adoption.

Integrating with these tools made the experience smoother and more natural. Extending a product to widely used services can be a game-changer, increasing engagement and adoption.

Major insights led to significant changes in Happy, resulting in a new look and a more seamlessly integrated product experience

Outcome 01

Seamless integration with day to day apps

Integrating with everyday apps ensures Happy becomes an effortless part of the workflow. By embedding key features into Slack and MS Teams, users can interact with the platform without disrupting their routine.

Outcome 02

Improved user focus with brand new design

The new design of Happy enhances user focus with a clearer layout, refined visual hierarchy, and intuitive navigation. By reducing distractions users can engage more effectively with coaching insights.

Major insights led to significant changes in Happy, resulting in a new look and a more seamlessly integrated product experience

Outcome 01

Seamless integration with day to day apps

Integrating with everyday apps ensures Happy becomes an effortless part of the workflow. By embedding key features into Slack and MS Teams, users can interact with the platform without disrupting their routine.

Outcome 02

Improved user focus with brand new design

The new design of Happy enhances user focus with a clearer layout, refined visual hierarchy, and intuitive navigation. By reducing distractions users can engage more effectively with coaching insights.

Major insights led to significant changes in Happy, resulting in a new look and a more seamlessly integrated product experience

Outcome 01

Seamless integration with day to day apps

Integrating with everyday apps ensures Happy becomes an effortless part of the workflow. By embedding key features into Slack and MS Teams, users can interact with the platform without disrupting their routine.

Outcome 02

Improved user focus with brand new design

The new design of Happy enhances user focus with a clearer layout, refined visual hierarchy, and intuitive navigation. By reducing distractions users can engage more effectively with coaching insights.